sty 16 2008

Sustainability, The Communications Challenge

Lokalizacja: Świat,

A morning event at which leading experts from a range of sectors provide their insights into how they have placed sustainability at the centre of their communications and messaging.

Ipsos MORI, Stewart Lewis, Head of Ipsos MORI’s Reputation Centre Drawing on new global research, Stewart will reveal perceptions and expectations across the world and draw out practical advice on how best to engage and communicate with key stakeholders.

Tomorrow’s Company, Tony Manwaring, Chief Executive
Tony will examine the evolving role of global business, as companies face complex challenges and choices – for example in combating environmental degradation, poverty and the abuse of human rights.

BT, Mike Love, Communications Director
Aligning sustainability through an evolving business model — how BT is translating leadership on sustainability in the telecoms sector across the business as it develops its technology offer. Mike will also draw on previous experience at McDonald’s Europe, and Microsoft.

Marks & Spencer, Rowland Hill, Sustainable Development Manager
Showing how this leading retailer has embedded sustainability at the heart of the business, and the challenges of communicating it internally and externally.